KRITRASA Crafted Essence
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Surat, India  ·  Since 10+ years

I build and run the digital side of your business.Web Developer

Websites, servers and search visibility, handled by one person who has shipped 50+ projects. Security first, performance always.

  • Security-first deployments
  • Core Web Vitals tuned
  • You own everything
  • Talk to the person doing the work
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Years of experience
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Projects delivered
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Ongoing projects
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Service disciplines
What we do

Eight disciplines, one standard

Most businesses need more than a website. These are the eight areas where I work — pick one, or hand me the whole stack and I will connect it.

Website Development

Business sites, landing pages and CMS builds that load fast and are simple to edit without a developer.

Shopify WordPress Magento HTML / CSS
Service 01 Enquire

IT Troubleshooting

Machine and server issues diagnosed properly, not guessed at — fixes, cleanups and software that behaves.

Windows Linux Performance
Service 02 Enquire

VPS & Server Setup

Servers provisioned, hardened and monitored — so your site stays up, stays fast and stops being a worry.

Deployment Hardening Nginx Backups
Service 03 Enquire

SEO Services

Technical SEO and on-page work that makes Google understand your site — and makes it fast enough to rank.

On-page Keywords Site speed Local SEO
Service 04 Enquire

Social Media Handling

Content planning, publishing and growth strategy — a consistent presence without you living on your phone.

Content plan Scheduling Growth
Service 05 Enquire

E-commerce Handling

Store setup, catalogue uploads, order flow and integrations — plus the optimisation that turns visits into sales.

Store setup Product uploads Integrations
Service 06 Enquire

Digital Advertising Management

Google, Meta and programmatic campaigns run against real margins — structured testing, tight targeting and spend you can account for.

Google Ads Meta Ads Retargeting Reporting
Service 07 Enquire

IT Management

Ongoing monitoring, patching and user support for your team — the day-to-day upkeep that stops small problems becoming outages.

Microsoft 365 Active Directory Backups Security
Service 08 Enquire
How we work

Four steps, no surprises

You always know what is happening, what it costs, and what happens next. Here is the whole process before you even reply.

  1. 01

    Discover

    A short call or chat. What you sell, who buys it, and what is currently getting in the way.

  2. 02

    Design & Build

    Scope and a written quote first. Then the build, with a preview you can open before anything goes live.

  3. 03

    Launch

    Deploy, redirects, analytics and search console — then a walkthrough so you know how to use what you now own.

  4. 04

    Support

    Updates, backups and monitoring on a retainer, or ad-hoc whenever something needs attention.

Toolkit

Built with tools that do not fall over

Shopify Liquid WordPress Magento HTML5 CSS3 JavaScript Ubuntu Nginx Cloudflare Google Analytics 4 Search Console
Technical proficiency

Where I am strongest

Ten years of production work, weighted towards what businesses actually need built and kept running.

Online Advertising98%
Shopify & Liquid98%
WordPress & CMS98%
E-commerce95%
Social Media90%
Technical SEO & page speed88%
Why Kritrasa

Crafted to your business essence

Kritrasa means crafted essence. Craft is the engineering discipline — what it takes to build something that holds up. Essence is the outcome — the part your customer actually feels. Every project is filtered down to both.

Security first

Hardened servers, least-privilege access and secure code from the first commit — not patched in after an incident.

Performance minded

Every build is tuned for speed and Core Web Vitals from the start, because it is the cheapest traffic you will ever get.

You talk to me, not a ticket queue

The person who does the work is the person you talk to. No account managers relaying messages back and forth.

You own everything

Domains, hosting, code and credentials stay in your name. Leave whenever you like — no lock-in, no hostage servers.

Questions

Before you get in touch

The things people usually want to know before committing to anything.

How long does a typical website project take?

A focused business website or landing page usually takes 1 to 2 weeks. A full Shopify or Magento store takes 3 to 6 weeks depending on catalogue size, custom design and integrations. VPS and server work is usually delivered within a few days.

Do you work with clients outside Surat?

Yes — Kritrasa works remotely with businesses across India. Most work happens over calls, screen shares and written updates, so location is rarely a constraint.

Who owns the website and the server once it is built?

You do. Domains, hosting and code are registered in your name and handed over in full. If Kritrasa provisioned the VPS, access and credentials are yours and you can move to another provider at any time.

Do you offer ongoing support after launch?

Yes. Support is available on a monthly retainer or as ad-hoc hours, covering updates, backups, security patching, uptime monitoring and performance work.

How does pricing work?

Work is quoted per project based on scope, with a clear written quote before anything starts. Ongoing support uses a fixed monthly retainer. You will not be invoiced for work that was not agreed.

What happens after I get in touch?

You send a short brief over WhatsApp, email or a call. You get a written scope and quote back, usually within one working day. Nothing is charged until you approve it.

Contact

Tell me what you are trying to fix

WhatsApp is fastest, email suits briefs and documents, and a call works if you would rather talk it through.

Call WhatsApp